
June
Research Articles
Factors Affecting the Recognition of International Opportunities by SME Entrepreneurs: Case Studies from the Creative Industries in Indonesia
Novika Candra Astuti, Intan Widuri Sakti, Agatha Rinta Suhardi, Oktora Yogi Sari, Desy Oktaviani, and Zakiah Darajat
https://doi.org/10.7454/amj.v16i1.1243
PUSHING CONSUMERS TO PLANT-BASED MILK ALTERNATIVES: WHAT DRIVES THEM?
Rabani Jannata Insani and Fatya Alty Amalia
https://doi.org/10.7454/amj.v16i1.1242
The Secret to Ride-Hailing Customer Satisfaction and Willingness to e-WOM: Uncovering the Advantages of Price and Consumer Personality
Zulia Khairani, Nofrizal Nofrizal, and Librina Tria Putri
https://doi.org/10.7454/amj.v16i1.1213
THE INFLUENCE OF SOCIAL MEDIA MARKETING ON REPURCHASE INTENTION THROUGH BRAND AWARENESS AND PERCEIVED VALUE IN HAUS PRODUCT
Ogan Kaiwa, Lilik Noor Yuliati, and Popong Nurhayati
https://doi.org/10.7454/amj.v16i1.1247
The Influence of Social Media Marketing on Purchase Decision through Brand Image and Brand Trust on Larutan Penyegar Cap Badak
Radya Ayu Krisnandiva, Popong Nurhayati, and Lilik Noor Yuliati
https://doi.org/10.7454/amj.v16i1.1245