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ASEAN Marketing Journal Universitas Indonesia
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Home > Journals > Faculty of Economics & Business > AMJ > Vol. 8 (2016) > No. 2

 
ASEAN Marketing Journal

December

Research Articles

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E-Procurement Service Quality in Malaysia
Shafirah Latifah binti Syed A Kadir
https://doi.org/10.21002/amj.v8i2.9262

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Effects of Externalities and Flow on Perceived Usefulness, Satisfaction, and Loyalty in Mobile Instant Messaging Promotion
Theresa Victory Gloria and Adrian Achyar
https://doi.org/10.21002/amj.v8i2.9261

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The effects of companies’ social irresponsibility on consumers’ negative emotions toward the brand and their behavior
Seyyed Mohammad Tabataba'i Nasab and Masoome Abikari
https://doi.org/10.21002/amj.v8i2.4616

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Green Marketing: A Study of the Factors Influencing the Repurchase Decision for Javanony Herbal Products
Sri Widyastuti and Budi Santoso
https://doi.org/10.21002/amj.v8i2.4391

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How Consumers Respond to Corporate Social Responsibility Initiative: Cause Related Marketing vs Philantrophy
Lisia Astari Pertiwi and Tengku Ezni Balqiah
https://doi.org/10.21002/amj.v8i2.9281

 
 
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E-ISSN: 2356-2242

ISSN: 2085-5044

 

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