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ASEAN Marketing Journal Universitas Indonesia
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Home > Journals > Faculty of Economics & Business > AMJ > Vol. 6 (2014) > No. 1

 
ASEAN Marketing Journal

June

Research Articles

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Effects of Animosity and Allocentrism toward Consumer Ethnocentrism in Shaping Consumers’ Willingness to Purchase: A Case Study on Consumers in Greater Jakarta (Jabodetabek Area) in Purchasing Malaysian Products
Maeyta Selli and Heri Kurniawan
https://doi.org/10.21002/amj.v6i1.3608

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Customer Satisfaction Index Model on Three Level Of Socioeconomic Status In Bogor Case Study: Customer Satisfaction on Branded Cooking Oil Product
Budi Setiawan
https://doi.org/10.21002/amj.v6i1.3609

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The Effects of Applying Revenue Management on Customer Satisfaction in Airline Industry: An Experimental Study in Indonesia
Rambat Lupiyoadi and Bramana Putra
https://doi.org/10.21002/amj.v6i1.3610

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Consumer Empowerment Profile in Rural and Urban Area
Megawati Simanjuntak, Siti Amanah, Herien Puspitawati, and Pang S. Asngari
https://doi.org/10.21002/amj.v6i1.3611

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Does Luxury Brand Perception Matter In Purchase Intention? A Comparison Between A Japanese Brand And A German Brand
Diana Sari and Brata Kusuma
https://doi.org/10.21002/amj.v6i1.3654

 
 
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E-ISSN: 2356-2242

ISSN: 2085-5044

 

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