June
Research Articles
ARE ENTREPRENEURS BORN OR MADE? A LOOK AT ENTREPRENEURIAL MARKETING EDUCATION WITHIN VOCATIONAL HIGH SCHOOL
Adhi Setyo Santoso, Jony Oktavian Haryanto, Hanif Widyanto, Hari Suryanto, and Lina Rosmawati
https://doi.org/10.21002/amj.v13i1.13181
BANKING DIGITALLY TO MICRO-BUSINESS: EXPLORING VALUE CO-CREATION STRATEGY IN NEW PRODUCT DEVELOPMENT PDF
Rudi Gunawan and Sonny Rustiadi
https://doi.org/10.21002/amj.v13i1.13186
PERSONAL NORM AND PRO-ENVIRONMENTAL CONSUMER BEHAVIOR: AN APPLICATION OF NORM ACTIVATION THEORY PDF
Budi Setiawan, Adi Zakaria Afiff, and Ignatius Heruwasto
https://doi.org/10.21002/amj.v13i1.13213
THE ANALYSIS OF GREEN MARKETING AND BRAND IMAGE ON REPEAT PURCHASE ON CONSUMERS OF COFFEE SHOP IN BANDUNG
Yulia Nur Hasanah and Fauzan Aziz
https://doi.org/10.21002/amj.v13i1.13215
PREDICTING THE RELATIONSHIP BETWEEN SCARCITY AND SERENDIPITY INFORMATION TOWARD IMPULSE BUYING BEHAVIOR: HEDONIC SHOPPING VALUES AS MODERATOR VARIABLES
Natasha A. A. Prawira and Sabrina O. Sihombing
https://doi.org/10.21002/amj.v13i1.13216
MINDFUL CONSUMPTION BEHAVIOR ON SECOND-HAND FASHION PRODUCTS: INTERVARIABLE INFLUENCE ANALYSIS OF STIMULUS-ORGANISM-RESPONSE (S-O-R) MODEL
Diyang Risma Gabriella, Ramses Wardhana Hardjanto, Muhammad Fadhil Mawaridi, Muhammad Naufal Harits, and Luh Dyah Purnami
https://doi.org/10.21002/amj.v13i1.13229
THE OUTLOOK DIGITAL INDOOR ADVERTISING IN MINI-MARKET USING TECHNO ECONOMY ANALYSIS: IMPLEMENTATION IN INDONESIA
Tommy Hendrix, Firman Tri Ajie, and Mahardhika Berliandaldo
https://doi.org/10.21002/amj.v13i1.13230
