December
Research Articles
FACTORS AFFECTING ONLINE SHOPPING BEHAVIOR FOR NET-GENERATION IN JABODETABEK
Kunto Hendrapawoko, Lily Setiawaty, Marsaulina Elisabet Situmorang, Rahmadi Ernawan, and Ratna Dharmayanti Odata
https://doi.org/10.21002/amj.v12i2.12894
IMPACT OF COUNTRY OF ORIGIN EFFECT (COE) ON CONSUMER PURCHASE INTENTIONS: A CASE STUDY OF COSMETIC PRODUCTS IN LAMPANG, THAILAND
Janak Pandey, Somjai Muenkid, Noraset Jivasantikarn, Arunie Jivasantikarn Chaisiriwongsuk, and Yadarat Inthaklhan
https://doi.org/10.21002/amj.v12i2.12897
DIFFERENCES OF INDIVIDUAL DEMOGRAPHIC CHARACTERISTICS TOWARDS E-WALLET PAYMENT IN RESTAURANTS
Shinta Caroline, Anggraini Putri, Edy Oei, Verawati Verawati, and Isnovian Isnovian
https://doi.org/10.21002/amj.v12i2.12899
APPLICATION OF THEORY OF PLANNED BEHAVIOR IN CONSUMERS’ PURCHASE DECISION OF CATS AND DOGS FOOD PRODUCTS
Rendi Tegar Pratama and Elevita Yuliati
https://doi.org/10.21002/amj.v12i2.12900
INTERVARIABLE INFLUENCE ANALYSIS OF HIERARCHY OF EFFECT (HOE) MODEL IN CROSS-BORDER E-COMMERCE (STUDY CASE: SHOPEE AND LAZADA)
Diyang Risma Gabriella and Anna Amalyah Agus
https://doi.org/10.21002/amj.v12i2.12901