June
Research Articles
SOSIAL MEDIA STRATEGY OF NEW KPOP ALBUM : A VISUAL ANALYSIS OF BLACKPINK’S PHOTO TEASER
Yudhistya Ayu Kusumawati and Anindya Widita
https://doi.org/10.21002/amj.v12i1.12886
THE EFFECT OF PERCEIVED VALUE AND MOBILE GAME LOYALTY ON IN-APP PURCHASE INTENTION IN MOBILE GAME IN INDONESIA (CASE STUDY: MOBILE LEGEND AND LOVE NIKKI)
Luh Dyah Purnami and Anna Amalyah Agus
https://doi.org/10.21002/amj.v12i1.12887
DETERMINANTS OF ECO-CONSCIOUS CONSUMER BEHAVIOR OF MUSLIMS IN INDONESIA USING THE THEORY OF PLANNED BEHAVIOR
Sumayyah Amalina Nasr and Anya Safira
https://doi.org/10.21002/amj.v12i1.12888
THE ROLE OF CUSTOMER NETWORKING CAPABILITY EFFECTIVENESS IN ENHANCING THE SALESPEOPLE’S PERFORMANCE IN SMALL AND MEDIUM ENTERPRISES
Ida Bagus Nyoman Udayana and Naili Farida
https://doi.org/10.21002/amj.v12i1.12889
EXPLORING THE INTENTION AND RESISTANCE OF THE CUSTOMER IN ADOPTING THE TECHNOLOGY INNOVATION: A QUALITATIVE STUDY ON THE NFC-BASED MOBILE PAYMENT
Diananda Fitri Pitari, Gita Gayatri, Asnan Furinto, and Sofjan Assauri
https://doi.org/10.21002/amj.v12i1.12890
GIFT GIVING BEHAVIOR AMONG MILLENNIALS, THE USE OF PHOTO ELICITATION INTERVIEW TO DISCOVER CONSUMER INSIGHT
Hera Rachmahani and Sony Kusumasondjaja
https://doi.org/10.21002/amj.v12i1.12891
