Abstract
The index of consumer sentiment (ICS) has been widely employed as a proxy for future buying confidence to predict future aggregate buying behavior. This study empirically compares two forecast models: the expectation model that includes the ICS as an explanatory variable and the traditional model that does not include the ICS. The models are employed to estimate the aggregate demand for new cars in the U.S. from 1976 to 1984. The results indicate that the ICS has a positive relation with new car sales. On the basis of the likelihood dominance criterion, however, the traditional model is preferred to the expectation model. Furthermore, the forecast ability of the expectation model is slightly inferior to the traditional model
Bahasa Abstract
Indeks Sentimen Konsumen (ISK) banyak digunakan sebagai pengukur keyakinan pembelian di masa mendatang untuk memprediksi perilaku pembelian agregat di masa datang. Studi ini secara empiris membandingkan antara dua model proyeksi : model pengharapan (the expectation model) yang memasukkan ISK sebagai variabel penjelasan dan model tradisional (the traditional model) yang tidak memasukkan ISK. Kedua modal tersebut digunakan untuk mengestimasi permintaan agregat atas mobil baru di Amerika sejak 1976 sampai 1984. Hasil studi mengindikasikan bahwa ISK memiliki hubungan positif dengan penjualan mobil baru. Namun, berdasarkan kemungkinan kriteria dominan (the likelihood dominance criterion), model tradisional lebih baik dibandingkan model pengharapan. Selain itu, kemampuan memprediksi dari model pengharapan sedikit lebih rendah dibandingkan model tradisional.
Recommended Citation
Utama, S. (2003). The Demand of New Cars and the Index of Consumer Sentiment. Makara Human Behavior Studies in Asia, 7(1), 8-16. https://doi.org/10.7454/mssh.v7i1.711