Abstract
This article examines factory outlet as a cultural phenomenon in Indonesia. It specifically focuses in the shift in FO meanings. Through observation, bibliographic study and critical critique, it is shown that FO has been perceived differently from a place to get "branded products" for the lower middle class in order to increase their social status to a shopping heaven for the upper class
Recommended Citation
Muljadi, Hianly
(2002)
""Factory Outlet" Budaya Produksi dan Produksi Budaya,"
Wacana, Journal of the Humanities of Indonesia: Vol. 4:
No.
2, Article 1.
DOI: 10.17510/wjhi.v4i2.330
Available at:
https://scholarhub.ui.ac.id/wacana/vol4/iss2/1
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