Year
2025
Abstract
This study explores the impact of fintech innovations and strategies on the operational efficiency and service quality of Islamic financial services in Indonesia, emphasizing their alignment with Islamic financial principles. Using a descriptive quantitative methodology, the research employs digital content analysis of online reviews and social media discussions to uncover key themes. Advanced analytic techniques, including topic modeling with Gibbs Sampling for Dirichlet Multinomial Mixture (GSDMM) and cosine similarity for inter-topic correlation analysis, are applied to data sourced from various digital platforms. The findings reveal three dominant themes: media and community interaction, the performance and services of Islamic financial institutions, and the adoption of digital technology. Among these, digital technology adoption plays a crucial role in enhancing service delivery while maintaining adherence to Sharia principles. The study offers practical insights for Islamic financial institutions, helping them refine digital service platforms to meet customer expectations while upholding Islamic financial ethics. Additionally, the findings provide valuable guidance for policymakers and industry practitioners in shaping more inclusive and technology-driven Islamic financial services. By mapping real-time public perceptions of fintech in Islamic finance through an innovative methodological approach, this research contributes to the growing body of knowledge on digital transformation in Islamic financial services, offering a deeper understanding of how fintech is shaping the industry’s future.
Keywords:
Islamic finance, Fintech innovation, Content analysis, Customer perception, Financial strategy
Recommended Citation
Binsar, Faisal S.T., M.M.S.I, Dr.; Bayu, Muhammad Drs., M.M., Dr.; Budiman, Arif S.Kom, M.Kom; and Puspitasari, Lisa S.E., M.Si., Dr., "Fintech Innovation and Strategy in Islamic Financial Services in Indonesia: Mapping Trends and Correlations Through Digital Content Analysis" (2026). International Conference on Business and Management Research (ICBMR). 23.
https://scholarhub.ui.ac.id/icbmr/2025/1/23
Included in
Accounting Commons, Business Analytics Commons, Business Intelligence Commons, Finance and Financial Management Commons
Fintech Innovation and Strategy in Islamic Financial Services in Indonesia: Mapping Trends and Correlations Through Digital Content Analysis
This study explores the impact of fintech innovations and strategies on the operational efficiency and service quality of Islamic financial services in Indonesia, emphasizing their alignment with Islamic financial principles. Using a descriptive quantitative methodology, the research employs digital content analysis of online reviews and social media discussions to uncover key themes. Advanced analytic techniques, including topic modeling with Gibbs Sampling for Dirichlet Multinomial Mixture (GSDMM) and cosine similarity for inter-topic correlation analysis, are applied to data sourced from various digital platforms. The findings reveal three dominant themes: media and community interaction, the performance and services of Islamic financial institutions, and the adoption of digital technology. Among these, digital technology adoption plays a crucial role in enhancing service delivery while maintaining adherence to Sharia principles. The study offers practical insights for Islamic financial institutions, helping them refine digital service platforms to meet customer expectations while upholding Islamic financial ethics. Additionally, the findings provide valuable guidance for policymakers and industry practitioners in shaping more inclusive and technology-driven Islamic financial services. By mapping real-time public perceptions of fintech in Islamic finance through an innovative methodological approach, this research contributes to the growing body of knowledge on digital transformation in Islamic financial services, offering a deeper understanding of how fintech is shaping the industry’s future.
Comments
This paper contributes to the discussion on the intersection of fintech innovation and Islamic financial services in Indonesia. It offers practical insights for industry practitioners, policymakers, and academics interested in digital transformation, customer perception analysis, and Sharia-compliant financial strategies.